Google shared some news yesterday, that it is launching Google+ Local, and sun-setting Google Places, its older, less social version of local listings and local search.
The 2 main new features are: first, your Google+ contacts contributions, recommendations and opinions on a specific places will now show up when you search for this place.
second, Google is also integrating other recommendations from Zagat (a restaurant guide company it bought in September 2011 for $151 million).
As a result, more than 80 million Google Places pages were converted to Google+ Local pages. The google+ users in this case would be increased by 40-60 million, in other words 40-60 million businesses.
This move can not be considered as a threat to facebook, but instead it is a serious menace to linkedin, the network that is made for professionals.
It is also a natural and expected step in the development of google+, that yould probably in the future do the same strategy with other platforms like youtube, etc ….